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Advertising management text and cases / Borden, Neil H.

Public ISBD Title : Advertising management text and cases Material Type: printed text Authors: Borden, Neil H. ; Marshall, Martin V. ; , Edition statement: Rev.ed. Publisher: Bombay : D.B.Taraporevala Sons Publication Date: 1971 Pagination: 1065 Languages : English (eng) Keywords: Business  Advertising agency  Advertising programs  Demand  Management Advertising management text and cases [printed text] / Borden, Neil H. ; Marshall, Martin V. ; ,  . -  Rev.ed. . - Bombay : D.B.Taraporevala Sons, 1971 . - 1065. Languages : English (eng) Keywords: Business  Advertising agency  Advertising programs  Demand  Management

Copies (1)

Barcode	Call number	Media type	Location	Section	Status
4335	659.1 BOR-a 1971	Books	General Books	General Books	Available

Marketing and product development / Litter, Dale

Public ISBD Title : Marketing and product development Material Type: printed text Authors: Litter, Dale ; , Publisher: London : Philip Allan Publication Date: 1984 Pagination: 255p. ISBN (or other code): 978-0-86003-633-3 Languages : English (eng) Keywords: Demand  Supply  The product  International marketing  Marketing decisions  Management Marketing and product development [printed text] / Litter, Dale ; , . - London : Philip Allan, 1984 . - 255p. ISBN : 978-0-86003-633-3 Languages : English (eng) Keywords: Demand  Supply  The product  International marketing  Marketing decisions  Management

Copies (1)

Barcode	Call number	Media type	Location	Section	Status
4400	658.8 LIT-m 1984	Books	General Books	General Books	Available